Adam Sheppard

adam-sheppard-8ninthsAs an individual with an insatiable curiosity and a knack for truly creative problem solving, Adam began his career as a developer at IBM’s Hursley Park Research Laboratory in his native homeland of the United Kingdom. In 1995 he joined a small Silicon Valley based start-up named Intersé Corporation, shortly to become Microsoft’s 16th acquisition following Hotmail.

With a passion to shape the emerging internet, Sheppard joined the newly formed MSN with Product & Program Management leadership roles for Hotmail, MSN Mobile, MSN Auto’s, MSN.COM & MSN Spaces and over 10 patent filings.

As technical consultant for the MSN Branded Entertainment and Experiences Team (BEET), Sheppard was charged with finding the ‘secret sauce’ that would exceed an advertisers expectations, delight consumers and show what could be done on the web to meet a brand’s objectives. He actively participated in pitches to Fortune 500 CMO’s and CTO’s gaining unique insights into their businesses and customers.

Until September 2008 Sheppard worked in Former Microsoft CTO, Ray Ozzies’ team as Director of Strategic Business Development for Microsoft Live Labs building external partnerships and driving revenue through licensing programs.

As a founding member of the Lab, he was responsible for establishing the Live Labs brand, identifying, evaluating, and proposing new concepts and opportunities, strategic and tactical product planning, and formulating innovative Go-To-Market strategies for the most cutting edge technology at Microsoft including the revolutionary ‘Photosynth‘, heralded at launch as ‘Demo of the year’.

In September 2008, Sheppard left Microsoft to co-found ‘8ninths’ with long time colleague and friend, William Lai. Focused on incubating new consumer technology businesses and helping marketers reach audiences online, the duo conceive, fund and build innovative web and mobile services.

When not in front of a computer, Adam is behind a camera focussing on conceptual, street photography and fine arts.

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